ESA Website and LinkedIn Statistics for April 2025 - European Sealing Association

As we review the latest website and LinkedIn analytics, the data reveals valuable insights into how members and visitors are engaging with our content. Here’s a closer look at the highlights from the past month.

Website Performance

In the past 30 days, our website attracted 1,351 visitors, generating 2,016 page views. The average session duration reached 1 minute, and the bounce rate remained at a healthy 38%, suggesting that many visitors continued exploring beyond the first page.

Where is our traffic coming from?

• Organic search (634 visitors) continues to be the leading source, highlighting strong search engine visibility.
• Direct traffic (427 visitors) shows that many users are navigating directly to our site via bookmarks or manually entering the URL.
• Referral traffic (126 visitors) underscores the value of mentions and links from external websites.
• Social media (122 visitors) remains a consistent contributor, demonstrating the importance of our presence on platforms like LinkedIn.
• Email campaigns (32 visitors) are steadily driving traffic, reinforcing the effectiveness of our targeted communications.

Most Popular Pages

The top-performing pages shed light on the topics capturing the most interest from our audience:

1. European Sealing Association Homepage
2. Fluoropolymers Downstream User Meeting: Addressing the Future of Fluoropolymers and PFAS Restrictions
3. List of Members
4. News Page
5. FSA Spiral Wound Gasket Test Procedure Update
6. Flange gaskets
7. Events Page
8. AGM 2025

Top Visiting Countries

Our website engagement continues to span the globe, with the United States (185 visitors), France (151), and Germany (132) leading the way. The United Kingdom, Italy, India, and China also represent a significant portion of our international audience.

LinkedIn Engagement

Our LinkedIn presence continues to grow, with 89 new followers joining us this month, bringing the total LinkedIn community to 3,121 followers.

• Total page views: 307
• Unique visitors: 116
• Impressions: 17,224
• Engagement: 497 reactions, 28 comments, 2,696 clicks, and 7 reposts
• Engagement rate: 18,2%
• Posts published: 14

This month’s record strong engagement is a direct reflection of your involvement, from sharing news and participating in discussions to staying active in our community. To keep the momentum going, we encourage all members to continue contributing news updates, interacting with posts, and helping us grow our network. Your participation truly makes a difference!